KEY CONSUMER BRANDS HISTORY®, LIFETIME®AND H2®
TO BE AVAILABLE ON INEA ON THE 2nd OF AUGUST
Poznan/Warsaw, August 1: A+E Networks® is expanding the distribution of its portfolio of factual entertainment brands following a deal with INEA. From the 2nd of August 2016, HISTORY®, Lifetime®and H2® will be available to over 100,000 additional homes across the country on INEA, one of the leading cable platforms in Poland.
Izabella Wiley, general manager at A+E Networks Poland said: “This deal with INEA sets another milestone for our business in Poland. Thanks to this agreement our three channel brands will gain even more loyal viewers not only in Poznan, but also in the whole Wielkopolska region. In the coming months our channels are offering a diverse range of great programming that we are sure will attract INEA subscribers.”
HISTORY will be available on INEA’s basic package, while Lifetime and H2 will sit within the extended tier. INEA’s subscribers will now have the opportunity to access a wide range of top-rating shows, including Forged in Fire, the second season of Polish commission Pick’n’bid as well as upcoming series such as The Jail: 60 Days In, epic doc-drama Barbarians Rising and Emmy-nominated Born This Way.
Tomasz Zamyslny, Marketing Director at INEA said: “We are pleased with the inclusion of A+E Networks’ channels on INEA and very much look forward to providing quality programming content for our audience. We are convinced this enrichment to our offer will be well received by customers.”
A+E Networks reaches over 18 million viewers in Poland and has four factual brands including HISTORY (launched 2008), Crime+Investigation (2010), Lifetime and H2 (both launched 2014). Globally, channels from A+E Networks are being distributed in over 200 territories to over 335 million TV households.